Customers usually feel appreciated by service providers in many different ways and one of them is letting them express their feelings and ideas. This method of providing suggestion boxes is very productive because you get to receive feedback from the customers some of them could be exaggerating, but some very constructive and so neglecting them is not such a good idea.
Not being able to know what they think of your service or product could be a stumbling block when it comes to business growth. Clients are usually the ones who tell what’s good or bad because they are the ones who end up with the product or service and therefore they do give ideas on things like colour, smell, appearance, packaging and many others.
Each and everything a client has to say should be taken into consideration because customer is always right even though some would not be used, but the good thing is that they feel important and part of product when their views are taken seriously.